Fivefoot Studio builds websites for barbers and salons across Singapore. Here is what your customers search, and what your site needs to win that search.
How customers find barbers and salons
People in Singapore search "hair salon near me" about 33,100 times a month and "barber near me" about 27,100 times (Google Ads search data via DataForSEO, Singapore, October 2026). Those are phone searches with the map in front of them: Google ranks local results mainly on relevance, distance and prominence (Google), and a clear website gives Google more to match.
For a salon the website has three jobs: show the work, show the prices, take the booking. Everything else is secondary.
What the website needs
| On the site | Why it matters |
|---|---|
| Services and prices | Stops the same WhatsApp question being asked all day |
| Online booking | Customers book a slot without a chat |
| Your Google reviews, quoted | Proof at the moment they decide |
| Photos of your work | What people come to see |
What we build for barbers and salons
- Small business website: Built from your own services, area and reviews. You see the homepage before you pay anything.
- Online booking: Customers book a slot on your site; you get the booking, they get a confirmation and a reminder.
- Live Google rating: Your star rating and review count, pulled from Google and refreshed as new reviews arrive.
- Google Business Profile setup: The listing that shows on Google Maps, filled in properly and linked to your website.